Starting a company is hard. Technically that’s not true, it’s easy to start a company, it’s difficult to build an enduring one. So, let’s start there - It’s difficult to build an enduring company. The success of a company is determined by one of three things, which is really one thing - Commitment:
there's a plethora of value here 😉
Love this article. I think you're right; commitment to a long-term goal (that you can communicate and maintain sight of) keeps you sane and allows one foot to progress in front of the other.
I used to always think an almost un-human level of endurance and mental toughness were critical to building something that lasts. Over time, I've see motivation and (healthy amounts of) mental strength are possible only when tethered to a clear and yet-realized vision you are willing to commit to.
If you're not excited about it, you won't commit. If you won't commit, no amount of mental endurance or strength will make the difference.
Well said Adam! How would you discern when it's best to keep going vs. move on to another venture?